
CASAMILANO
STYLING AND CREATIVE CONSULTANCY
MILAN SHOWROOM
2019
Located within an elegant historic apartment in the heart of Milan, this showroom has been conceived as a sophisticated and contemporary environment. A refined and understated vision establishes a harmonious dialogue with the building’s classical architecture through a composition defined by neutral tones, enveloping textures and decorative details with a strong graphic identity.
Photo: Lorenzo Pennati
A delicate and luminous palette shapes the character of the interiors, where velvets, textured surfaces, fine wood finishes and metallic accents come together in a natural and refined balance.

The thoughtful layering of materials and textures creates a welcoming and sophisticated atmosphere, while light enhances the depth of the spaces and the quality of the surfaces, highlighting the distinctive character of each setting.
The project unfolds through a continuous pursuit of balance between contemporary elegance and historical heritage, expressed through a carefully curated selection of materials, proportions and details. A thoughtful dialogue between surfaces, volumes and textures defines harmonious and refined interiors, where every element contributes to creating an authentic and timeless experience.
Each decorative composition, from accessories to art objects, contributes to shaping a sophisticated and contemporary atmosphere. The richness of textures, the subtlety of the colour palette and the attention devoted to every detail give rise to harmonious and timeless spaces, expressing a refined design sensibility.




